Behind the Brand

Drop. 01 Full Surrender

This denim jacket was created from Matthew 16:25, a verse that is recorded as part of Jesus’ Sermon on the Mount. Here Christ is calling us as his disciples to give our lives for his sake. In meditating on this call to action, the concept of ‘Full Surrender’ was born. To call us out of self-preservation and into the arms of our Savior who will give us life. As disciples it is important for us to know this truth, and the hope is that this piece helps to hold us accountable and to encourage us to take that step every day.